New Zealand business directory, that includes phone numbers, addresses, fax, mail, latitude and longitude and other information about companies registered in New Zealand territory area.

NZbluepage - New Zealand Business Directory

We use business directories almost every day. Every time you try to look up a nearby café or a fancy restaurant to spend your Friday evening at, you are looking into a business directory. Business directories are much like phone directories, except the fact that they contain not only essential information about the business such as the name, phone number and the address but they also provide additional information such as company's websites, brief description of the field business is operating in, photos and videos, rankings and ratings compiled by the customers or specific agencies and any other details that are relevant for the business owner and the customer.

How business directories can help you grow?

In modern times the world we once knew very different in the past, is becoming increasingly more and more digital. In the old days, information about a new business that offered affordable and quality goods and services to its customers, traveled by mouth. Sure, advertising is not necessarily the invention of the 20th century, but people would try out new places when their friends or family members had recommended them. Now we read reviews online before deciding which bank we can trust with our salaries or which sauce to take when ordering potato fries at McDonald's. We do it without even realizing it. That is why businesses are hungry for positive reviews on the internet. You have seen them. They always ask you to rate their service online. If you have a complaint, most cautious ones will even give you free stuff or provide you with free service so they can avoid a negative review you most likely will be putting out online. We are emphasizing all these because maintaining a reputable online presence these days is crucial for the growth and revenue generation for small, medium, and large businesses. Often small and medium enterprises might not have enough resources to launch their websites, which is where business directories come in handy. Not only will they provide potential customers with basic information about the business, but they can also give them the opportunity to raise complaints or express gratitude.

In general, the more information can be found about your business online, more likely you are to be recognized in the community. You want your brand to be recognizable. To achieve that, you do not need to have your own website; instead, you can turn to business directories for help.

New Zealand Business Directories

New Zealand, with its strong middle class, is home to growing small and medium entrepreneurship which uses business directories as a means to spread the recognition of their trade. Notably, the most famous tool they can use as in most parts of the world is Google My Business or Google Maps. Both of these tools offer business partners the opportunity to review and rate themselves. The business can upload multimedia messages to create engaging content. But the most useful part for the users probably is the possibility to limit your search according to the criteria that is the most important to you. "Google maps" online system or mobile app is especially helpful in this matter. You can choose the region or city you are looking for, and you can filter your search by the nature of the business you are interested in.

Some other wildly popular business directories include Yellow Pages Online, Neighbourly, Localist, Yelp and so on. The main idea of all these directories is quite similar. However, they all provide a different user interface as well as various rules for posting comments and writing reviews.

In Zealand, as in most developed countries in the world, social media has taken over a big chunk of the function of business directories. Most companies these days have their page on Facebook, Twitter, and Instagram, which allows them to not only receive ratings but have direct communication with their customers.

Additionally, there is a government-funded website called the New Zealand Small Business Directory which is a travel information guide for tourists and provides information about small business in almost every field.

Business In New Zealand

New Zealand is a relatively small country compared to other major developed economies in the world. It is a homeland to almost 4.8 million people. According to the data obtained in October of 2018, the country had 534,930 enterprises, a slightly bigger number than the previous year. Out of these enterprises, 353 000 of them were small businesses.  June 2019 Report of the Office of the National Statistics of New Zealand informs that the unemployment rate is down to 3.9% and about 2.2 million of the population work for small and medium business. It is only understandable that engaging all the available resources for online marketing and modern-day technological advances is essential for these businesses to strive and to contribute to the common good.